Commercialisation process
Maturation, Protection & Marketing
The Commercialisation Team will:
- Help define the development project
- Find relevant partners
- Help apply for suitable funding
Protection
If the SDU wishes to take over the rights, we start the process of securing the intellectual property rights (IPR) to the invention. The purpose of the process is mainly to generate the legal rights or assets that can be transferred to a third party for commercialisation.
Protection can be in the form of a patent application, design protection or copyright for the source code.
- More about IP and Protection
Maturation
Your invention is probably not ready to be marketed when you are ready to publish it. Almost all inventions undergo a maturation and validation period before they are usable in industry or there is basis for a spin-out.
We support you in the process - this can be in the form of funds/resources for development work or in the form of contact with key individuals or investors.
This phase is most often the most complex and longest in the entire commercialisation process.
Marketing
We develop marketing materials and unveil you and your research results through a variety of channels to get in touch with companies or investors who have the expertise, resources and networks to get your invention onto the market. It can either involve a partnership with an existing company or the formation of a spin-out.